Saturday, 19 December 2015

Competition Brief 02: Study Task 02

Sketches

With the research from the previous blog post I started the make some sketches with a pencil and trying to come up with some ideas. Their first logo design from Grand Café was a minimalistic icon design with a fast handwritten font used. The icon design they used is a real shame for the graphic design world. It's an image of a coffee plant that is horrible illustrated in Adobe Illustrator with the tool Image Trace

This is an not professional way to use for an abstract logo icon. This is the reason I started to design a typeface logo and play around with the composition of the letters. The fonts I started with are modern Sans Serif font. These are timeless and readable for everybody.

Analogue sketches


Digital sketches



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